Show Up with Impact: A Social Media Strategy Guide for Calligraphers

As a calligrapher or hand lettering artist, simply showing up on social media isn’t enough anymore. To truly connect with your audience and grow your business, you need an intentional strategy.

That’s why I created the new ebook “Show Up with Impact: A Social Media Strategy Guide for Calligraphers.” In this comprehensive guide, I share my proven approach for optimizing your social media presence.

Here’s a quick overview of what’s covered:

• The crucial mindset shifts you need to adopt as a content creator. Overcome self-doubt and commit to consistency.

• Why imperfect action is better than perfect inaction. The importance of building momentum.

• Steps for clearly defining your niche, ideal customer, and analyzing competitors.

• How to choose platforms and establish content pillars tailored to your goals.

• Tips for planning and batch creating captivating content.

• Optimizing captions and hashtags to maximize visibility.

• Fostering genuine engagement and community.

• Evaluating performance through analytics to constantly improve.

Remember that showing up imperfectly is better than not showing up at all!

I also include specific strategies for platforms like Instagram, TikTok, Facebook and more.

Whether you’re just starting out or looking to improve your existing social media presence, this guide will help you gain clarity, elevate your content, and engage your ideal audience.

I distilled my own learnings from investing in coaching, joining TikTok and pushing myself outside my comfort zone this past year. The results have been game-changing and I finally have a community that not only looks for and consumes my content, but trusts me and asks me questions.

Now I want to support other calligraphers in saving time, connecting deeply, and growing sustainably.

If you’re ready to show up with impact and intention, get your copy of the guide here. I can’t wait to connect! —ct